Movella's motion capture technology enables lifelike movement of Jayson Tatum's digital avatar for gaming, entertainment, and sports performance applications
HENDERSON, NV / ACCESSWIRE / June 16, 2023 / Movella, a leading full-stack developer of sensors, software, and analytics enabling the digitization of movement, partnered with basketball all-star Jayson Tatum to showcase its high-fidelity motion capture technology. In a new video released by Movella, Tatum is seen using Movella's Xsens mocap suit to record and translate his on-court movements into his digital avatar in real time.
In the video, Tatum experiences exactly how Movella's Xsens suits can record and digitize his every move on the court. The Xsens suits use 17 sensors to provide centimeter accurate data which is transformed into a digital model using Movella's AI: a set of machine-learning sensor fusion algorithms that integrate with biomechanical human body modeling data. With every intricate movement seamlessly captured and translated into digital form and extensive integrations with leading creation platforms such as Unreal Engine, Unity, Blender, Maya, and others, it is easy for creators to add realistic movements into games, movies and shows.
With this high level of data accuracy and motion intelligence, Movella has also opened up endless possibilities for sports scientists, physical therapists, and coaches to create realistic animations, training simulations, and virtual experiences that closely mirror the movements of any athlete. Movella helps prevent injuries, speed recovery, and improve performance.
"Seeing a digital version of me, moving with me in real time, is really exciting," says Tatum. "Xsens' comfortable suit with lightweight sensors made it easy for me to play naturally."
"Our mission is to push the boundaries of movement digitization technology," says Ben Lee, CEO at Movella. "Our full-stack motion capture technology and AI data analytics deliver unparalleled precision in any environment. Jayson is clearly an elite basketball star and we were super proud to see him add to his legacy with his recent 51-point game 7 playoff scoring record."
About Movella Holdings Inc.
Movella is a leading full-stack provider of sensors, software, and analytics that enable the digitization of movement. Movella serves the entertainment, health & sports, and automation & mobility markets. Our innovations enable customers to capitalize on the value of movement by transforming data into meaningful and actionable insights. Partnering with leading global brands such as Electronic Arts, EPIC Games, 20th Century Studios, Netflix, Toyota, Siemens and over 500 sports organizations, Movella is creating extraordinary outcomes that move humanity forward. To learn more, please visit www.movella.com
